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Ty-TrackTM Speaker Business Marketing BOOST e-Course


ATTENTION: Aspiring Speakers, Professional Speakers, and
    Speaker Business Office Managers




"The BOOST Your Speaking Business Absolutely
Needs to Attract More Clients, More Customers
and More Confirmed Paid Speaking Engagements…
WITH LESS EFFORT!”



What if you could begin to —
  • avoid and solve the top 5 marketing mistakes most professional speakers make in their business
  • develop an effective marketing plan that will hit your indented target
  • identify and sell your unique competitive advantage
  • and significantly increase your company’s net profits

    ...in just 5 weeks?
Resulting in — More Clients, More Customers and More Paid Speaking Engagements… WITH LESS EFFORT!




The Marketing Challenge
In my 13 years experience as a professional speaker, most beginning and seasoned professional speakers are usually not marketing experts. Instead they are experts in the chosen topic area.

However, as a professional speaker, they suddenly faced with having to market their own business if they want to succeed.

Problem is they were never trained in marketing. So, what do they do?

They look around at what others in the professional speaking industry are doing, and try their best to mimic them. They read a book or take a class. Or, they do some searching online to find free tips and advice.

After marketing and selling yellow page advertisement successfully for six years, and now my company’s competitive advantage for 13 years, there’s one true outcome that I know happens to a professional speaker business when the business owner lacks marketing experience and know how...


The Result is Business Failure
While there is nothing wrong with seeking out information (in fact I recommend it), information alone is not enough to make your professional speaking business a success. If it were, 80% of all new businesses would not fail — because there is certainly not a shortage of information. *(According to Entrepreneur Magazine, 80% of all new businesses fail within the first five years.)

They key is in knowing what to do with that information. In knowing how to put it into action so it can help you grow your professional speaking business, and in knowing what steps to take to set your business on the path toward continuous growth and constant success.


Successful Marketing
Just starting a business is not enough, you need to let potential customers know about it, get them in, and have them buy your product or service. Marketing is all of this. Your specific approach to marketing will depend on your business, your target customers, your finances, and your goals.

Marketing is so important to your business, it should be approached similarly to a business plan. Your marketing plan will help in evaluating your current market strategy, where you want to go with it, and how to get there. The marketing plan should also spell out the specific steps and costs involved. Your marketing plan can be integrated into your business plan as one comprehensive section. As with the business plan, it should be referred to regularly to make sure you're on track.

Successful marketing requires work and careful analysis. It is an opportunity to use your creativity. Additionally, you must be flexible and willing to try new approaches if old ones no longer work.

With that said…
Could YOUR Professional Speaking Business use a Real-Life,
Results-Generating Marketing BOOST?


If you answered “YES!”, then THIS is the e-Course you and your professional speaking business needs!!! It it will be a smart business investment and a definite BOOST in the RIGHT Direction!!!



The Ty-Track Speaker Business Marketing BOOST
(5 Week e-Course Outline)


Week 1

Lesson 1: Creating a Program (Speech) to Market
Before you begin, you need to create a program (or speech) to market.


Week 2

Lesson 2: Creating a Marketing Plan for Your Program
In Step 1, you will learn how to create a marketing plan to specifically market your newly created program; one that will include, market research, trends analysis, budgeting, identifying your unique selling point, and confirming at least one target channel to market your program.


Week 3

Lesson 3: Creating an Effective Marketing Piece
In Step 2, you will learn why it’s important to position yourself as a resource and how to create a marketing “Hook”, and then create and talk about the right things in your marketing piece.


Week 4

Lesson 4: Sending Out and Tracking Your Marketing Piece
In Step 3, you will learn how to effectively send out and track your marketing piece so you know whether or not it’s doing its job of attracting new clients. This is the best way to save money and get the very best results from any marketing you do.


Week 5

Lesson 5: Following Up and Confirming Speaking Engagements
In Step 4, you will learn how to create a Sales Process and Speaking Engagement Confirmation Process that will generate for you continuous Empowered Significant Results!


Warning: This IS a Speaker Business Marketing BOOST e-Course that will create for you and your professional speaking business — More Clients, More Customers and More Paid Speaking Engagements… WITH LESS EFFORT!



If you'd like to BOOST your number of clients, customers and paid speaking engagements with ease and empowerment, the new Ty-Track Speaker Business Marketing BOOST e-Course is a simple, affordable and rewarding way to get started.

Over the course of 5 weeks, you will receive 5 very specific lessons with assignments, one every 7 days. Each one of them is simple and easy to complete within a 4 to 6 day time period.

Many new THS e-Courses and resources are coming into form and this one is called the:

Ty-Track Speaker Business Marketing BOOST eCourse


If you take even the first 2 lessons and implement them into your professional speaking business, your speaking business will move powerfully to the next level right before your eyes.

However, if you take ALL 5 LESSONS and everything that you gain from this e-course experience, I promise you that YOUR professional speaking business will move "significantly" to new levels of excellence, performance and achievement daily!

For a limited time, I am offering this e-course for an investment of $89.00.



To receive this e-course via email, scroll down and fill in the registration form boxes. IMPORTANT: Be sure to type in your email address correctly. If you do not receive your first lesson by tomorrow, it may be that you have entered it incorrectly, or your email service may have automatically placed the lesson in your trash bin. Before signing up again, check your trash bin.



After you’ve completed and submitted the registration form below to begin your journey with the Ty-Track Speaker Business Marketing BOOST e-Course, I will send you Lesson #1 immediately. You will receive in your email account Lessons #2, #3, #4 and #5, one after another, 7 days apart, over a period of 5 weeks.

I, Ty Howard, and Ty Howard SeminarsTM wish you a Green and Growing business BOOST Experience!!!

Best Wishes,
Ty Howard



This e-course will officially come online and be available for registration on
 Monday, August 25, 2008.

Thank you for your interest. We greatly appreciate you!




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and the IGI Team


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