Due to Low or NO Paid Speaking Engagements Coming In!
MORE Traffic to Your Speaking Business Website?
MORE Brand Identity to Increase Potential Client Confidence in You and Your Speaking Services?
MORE Confirmed, Paid Speaking Engagements (Revenue Coming-In)?
What if you could learn to —
- avoid and solve the top 5 marketing mistakes most struggling professional speakers make in their business daily;
- develop an effective Marketing Plan that will hit your intended target—dead center;
- identify, promote and sell your unique competitive advantage (brand);
- significantly increase your company’s net earnings within the next 120 days… in just 8 weeks?
The Ty-Track(TM) Speaker Business Marketing BOOST e-Course (Challenge)
In my 23 years experience as a paid professional speaker and 17 years as a speaker’s bureau owner
( The Baltimore Worldwide Speakers Bureau ), I’ve learned most beginning and seasoned professional speakers are not good marketers if they market at all. They are experts in their chosen topic area(s) and good at delivering dynamic presentations, yet, they lack the effective “know-how” on how to attract a continuous flow of confirmed paying clients. The outcome is often dismal.
As a professional speaker and speaker business owner, you are faced with having to market your own business if you want to succeed and if you plan to eat and take care of your family.
The ultimate problem and challenges are many speaker business owners today were never trained on effective marketing. So, what do they do?
They look around at what others in the professional speaking industry are doing and try their best to mimic what they see others doing. They read a book or take a seminar. Or, they do some searching online to find free tips and advice. Very few are lucky enough to find their way. Over 85% of speaking business owners today are experiencing the daily steep up-hill battle of trying to grow a struggling, failing, and depressing speaking business.
After marketing and selling yellow page advertisement successfully for six years, and now my professional speaking business’ competitive advantage (brand) for over 23 years, there’s one true outcome that I know happens to a professional speaker business when the business owner lacks effective marketing experience and “know-how”… The Result is Business Failure!
While there is nothing wrong with seeking out information. In fact, I strongly recommend it! Collecting information alone is not enough to make your professional speaking business a success. If it were, 80% of all new businesses would not fail — because there is certainly not a shortage of information. *(According to Entrepreneur Magazine, 80% of all new businesses fail within the first five years.)
The key is in knowing what to do with that information. In knowing how to put it into action so it can help you grow your professional speaking business, and in knowing what steps to take to set your business on the right path toward continued growth and earned revenue.
Successful Marketing
Just starting a business is never enough! You need to let potential customers know about it, get them in, and have them invest in your products and services. Marketing is all of this. Your specific approach to marketing will depend on your business, your target customers, your finances, and your goals.
Marketing is so important to the success of your speaking business, it should be approached similarly to a business plan. Your Marketing Plan will help you in evaluating your current marketing strategy, where you want to go with it, and how you plan to get there. Your Marketing Plan should also spell out the specific steps and costs involved. Your Marketing Plan can be integrated into your business plan as one comprehensive section. As with the business plan, it should be referred to regularly to make sure you’re on track. And revised immediately when there’s a shift in your target market, the speaking industry, or the overall economy.
Successful marketing requires work, careful analysis, and patients. It is an opportunity to use your creativity and innovation. Additionally, you must be flexible and willing to try new approaches, sooner then later, if old ones no longer work.
Upon your successful completion of the Ty-Track(TM) Speaker Business Marketing BOOST e-Course—you will find you and your speaking business on the right path to achieving Optimal Marketing Success with Continuous Increasing Profits
(Earned Revenue)!!!
Based on individual efforts and financial ability.
(8 Week e-Course Outline)
Week 1
Lesson 1: Creating a Program (Speech) to Market
Before you begin, you need to create a program (or speech) to market. Programs that will easily sell, too!
Week 2
Lesson 2: Step 1 – Creating a Marketing Plan for Your Program
In Ty-Track(TM) Step 1, you will learn how to create a marketing plan to specifically market your newly created program; one that will include, market research, trends analysis, budgeting, identifying your unique selling point, and confirming at least one target channel to market your program.
Week 3
Lesson 3: Step 2 – Creating an Effective Marketing Piece
In Ty-TrackTM Step 2, you will learn why it’s important to position yourself as an expert, and how to create a marketing “Hook” that will give your new marketing piece both appeal and a clear indicated return on investment value for your clients.
Week 4
Lesson 4: Step 3 – Sending Out and Tracking Your Marketing Piece
In Ty-TrackTM Step 3, you will learn how to effectively send out and track your marketing piece so you know whether or not it’s doing its job of attracting new quality clients. This is the best way to save money and get the highest results from any marketing you do.
Week 5
Lesson 5: Step 4 – Following Up and Confirming Speaking Engagements
In Ty-TrackTM Step 4, you will learn and use Ty’s Ty-Track(TM) Speaking Business BOOST Sales and Speaking Engagement Confirmation Process to close and confirm potential clients, quickly, like the veteran motivational speakers do.
Week 6
Lesson 6: Step 5 – Using Social Networking Sites to Maximize Your Marketing Results
In Ty-TrackTM Step 5, you will learn how to effectively use Facebook, Twitter, and LinkedIn to Turbo-BOOST your new proactive marketing efforts.
Week 7
Lesson 7: Step 6 – Creating and Maintaining a Daily Business Marketing Ritual
In Ty-TrackTM Step 6, you will learn why in the speaking business “Repetition is the mother of skill.” You will also learn how to effectively create and maintain a Daily Marketing Ritual that will produce continuous revenue coming-in to your newly rejuvenated speaking business.
Week 8
Lesson 8: Step 7 – Journal & Share Your Ty-TrackTM e-Course Experience
In Ty-TrackTM Step 7, you are to journal (write out in detail) what your Ty-TrackTM Speaker Business Marketing BOOST e-Course journey was like from Lesson 1 through Lesson 7. Once we receive the journal of your Ty-TrackTM e-Course experience, Ty Howard, your Chief Instructor, will send you his “Official” Successful Participant Completion Certificate. You will also receive with your completion certificate—discount coupons/codes that you can use immediately on other Ty Howard Seminars’ e-courses, seminars, learning products, meetings, events, and services.
Warning: This is a Speaker Business Marketing BOOST e-Course that will create for you and your professional speaking business — More Web Site Traffic, More Clients, and More Paid Speaking Engagements… THROUGH SMART PREPARATION AND PROACTIVE EFFORTS!
If you’d like to BOOST your number of business web site visitors, clients, and paid speaking engagements RIGHT NOW, the Ty-TrackTM Speaker Business Marketing BOOST e-Course is an affordable, interactive, rewarding, and a necessary way to get you there.
Over the course of 8 weeks, you will receive 8 very specific lessons with assignments, one every 7 days. Each lesson will be simple and easy to complete within a 4 to 6 day time period.
Many new THSTM e-Courses and resources are coming into form and this one is called the:
Even better, if you learn and apply ALL 8 LESSONS from this e-course experience, I assure you that YOUR professional speaking business will surge “significantly” to new levels of performance, success, and increased profits (Real Money!).
For a limited time, I am offering you this e-course for an investment of $197.97, reduced from its original set online price of $497.97 (a $300.00 savings).
*ALL e-Course and e-Product Sales Are Final! No Refunds!
To receive this e-course via email right now, scroll down the page and click on the blue ( Enroll Me NOW ) link. IMPORTANT: Be sure to type in your email address correctly. If you do not receive your first lesson within 2 hours, it may be that you have entered it incorrectly, or your email service may have automatically placed the lesson in your trash bin. Before emailing or calling Ty Howard Seminars(TM), check your trash bin.
After you’ve completed and submitted the registration form below to begin your journey with the Ty-TrackTM Speaker Business Marketing BOOST e-Course, you will receive Lesson #1 in your email box immediately. You will receive in your email account Lessons #2, #3, #4, #5, #6, #7 and #8, one after another, 7 days apart, over a period of 8 weeks.
Best Wishes,
Ty Howard
Business Office Phone: (443) 982-7582
Do Not Procrastinate — Register Today!
